SOFTWARE > Adobe Photoshop Elements 7 annnounced.
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Adobe Photoshop Elements 7 annnounced.

Adobe Photoshop Elements 7 annnounced.

London — Aug. 26, 2008 —Adobe Systems Incorporated (Nasdaq:ADBE) today announced Adobe® Photoshop® Elements 7 software, a milestone release of the No.1 selling consumer photo-editing software*. Available for Windows®, Photoshop Elements 7 makes it quick and easy to organise, edit, create and share amazing photos with others by leveraging the editing power of Photoshop software, the professional standard for image editing.

In addition, Adobe today announced Adobe Premiere® Elements 7 software, a complete video-editing solution. Available separately or together in a single retail bundle package, Adobe Photoshop Elements & Adobe Premiere Elements bundle give photo and video enthusiasts everything they need for a complete digital imaging experience.

“With Photoshop Elements our ultimate goal is to give users the ability to tell personal and high-impact stories with their photos,” said Doug Mack, vice president and general manager of Consumer and Hosted Solutions at Adobe. “We strike a balance between editing punch and ease, so a user doesn’t have to be a pro to produce impressive results.”


Create Picture-Perfect Photos with Powerful yet Intuitive Editing Tricks
Photoshop Elements makes it easy to tell amazing stories through memorable photos. The new Scene Cleaner, based on Adobe’s innovative Photomerge® technology, creates the ideal photo by letting users simply brush away unwanted subjects, such as tourists in a vacation shot who may be impacting the main subject of the photo.  The new Smart Brush helps users apply incredible effects to a specific area of a photo with a single stroke, making it a snap to improve lighting and add rich textures with access to more than fifty sophisticated effects. Common editing tasks, such as whitening teeth or brightening blue skies, are a breeze to fix with the one-step Quick Fix tools. Surfaces can be softened while retaining edges and details crisp with a new filter ideal for portrait shots. Also, a new selection of Online Albums, based on Adobe Flash® technology, offers users a richer interactive experience.

Pricing and Availability
Adobe Photoshop Elements 7 and Adobe Premiere Elements 7 for Windows will be available in local retail outlets in October 2008. Consumers can pre-order the products at http://www.adobe.com and http://www.amazon.com. The products will be available separately for £65 ex Vat. Photoshop Elements 7 & Premiere Elements 7 bundle also will be available for £95 ex Vat.

*Source: The NPD Group / Retail Tracking Service (April 2002 to April 2008) based on units sold (North America).

About Adobe Systems Incorporated
Adobe revolutionises how the world engages with ideas and information – anytime, anywhere and through any medium. For more information, visit http://www.adobe.com.


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