Marketing is a neverending business. As soon as you win one client, you know it won’t be long before you need to pick up another. That’s why it makes sense to ensure that your marketing plan contains streams that are set up to bring in repeat business.
In the past, we’ve suggested teaming up with Realtors. Photographers can do a much better job of photographing homes than they can, and when a property is sold for a six- or seven-figure sum – delivering a handy commission to the Realtor – it’s in the agent’s interest to make sure that the marketing material looks professional. That’s a steady stream of demand for photographers who are in a position to make the most of it. Every time a Realtor has a new property to sell, you’d have a new job.
