The Olympus FE series is back and better than ever, with three new cameras joining the updated line-up. They bring you the best of both worlds, uniting user-friendliness and surprising power, making them ideal for hobby photographers on a budget who don't want to compromise on image quality. The latest additions to the FE series offer up to 5x optical zoom and up to 12 Megapixels. The top model even includes Dual Image Stabilization. Moreover, all new models incorporate helpful attributes such as Advanced Face Detection Technology and the innovative Intelligent Auto Mode which automatically recognizes the five most commonly-used scenes and adjusts settings accordingly. In addition to internal memory, photos can be stored to xD-Picture Card, or – thanks to an included attachment – to a microSD Card. Each of the new cameras is available in an array of distinct colors. The FE-5000 and FE-45 will become available in late January, and the FE-3010 in early March 2009.

FE-5000
With its 5x optical zoom and treasure trove of advanced features, the metal-bodied FE-5000 is the leader of the FE-series pack. Dual Image Stabilization ensures pictures will always come out crisp and blur-free. And with additional integrated features such as Smile Shot, which detects smiles on subjects' faces before shooting, and Perfect Fix, which allows the photographer to instantly correct minor mistakes after taking a shot, the 10 Megapixel FE-5000 is a convenient tool to have on-hand anytime. Framing compositions and reviewing images and video is also a breeze on the 6.9cm/2.7” LCD. Advanced Face Detection Technology, which can detect up to 16 faces, and Intelligent Auto Mode round out the list of photo-enhancing inclusions. Available in black and gold, the FE-5000 is a great hybrid of high-tech and user-friendliness.

FE-3010
Leading the FE series in terms of resolution, the FE-3010 boasts a whopping 12 Megapixels to ensure perfect, high-definition photos. Besides guaranteeing great durability and portability, this 3x zoom camera's slim metal body is available in gold, magenta or black to really make a statement. Its small dimensions also make it ideal for tucking in a pocket or purse for shots on the go. Furthermore, the FE-3010 offers a strong selection of features to help users get great shots easily, ranging from Intelligent Auto Mode and Advanced Face Detection Technology to Digital Image Stabilization for preventing blur. And when it comes time to review photos and movies, the FE-3010 makes it easy with a 6.9cm/2.7” LCD.

FE-45
The FE-45 is the ideal model for users seeking simplicity and versatility. As this model runs on easily-available, standard AA batteries, you'll never be caught stranded in need of power. In addition, the compact FE-45 combines 10 Megapixels and a 3x optical zoom for great-quality point-and-shoot photography. Functions such as Intelligent Auto Mode and Advanced Face Detection Technology make it easy to get the perfect shot the first time in just about any surroundings. And with Digital Image Stabilization, the camera boosts image sensor sensitivity to prevent blurry images. The FE-45 is available in elegant shades of gold, black and deep blue.

Each of the new FE models follows a ‘one button, one function' design principle to ensure easy operation straight out of the box. The FE-5000 and FE-45 will become available in late January, and the FE-3010 in early March 2009.

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The new additions to the FE line-up might not cost the earth, but they certainly look a million dollars! Designed with Olympus’ ‘One button, one function’ design principle in mind, the FE-5000, FE-3010, and FE-45 combine good looks and user-friendliness with great new features such as Advanced Face Detection Technology, and Intelligent Auto Mode, which analyses the photo being taken and automatically selects which of the five most commonly-used scenes it matches. The new FE’s are ideal for people shopping on a budget who won’t compromise on quality. Whatever they are after – whether that’s a 5x optical zoom, 12 Megapixel CCD, or Dual Image Stabilisation – there’s bound to be a model to suit. Each of the new cameras is available in a choice of colours.

FE-5000
At the heart of the 10 Megapixel FE-5000 is a compact 5x optical zoom (36-180mm*) that’s great for taking group photos and landscapes as well as zooming in on the action. Some people can find it difficult to hold zoom lenses steady and this can lead to pictures being blurred by ‘camera shake’. Luckily the designers of the FE-5000 have this covered. Dual Image Stabilisation attacks the problem on two fronts: First, it uses high ISO settings to ensure faster shutter speeds. Second, tiny gyro sensors inside the FE-5000 detect inadvertent camera movement and adjust the position of its CCD to compensate.

Other features that safeguard image quality include Advanced Face Detection Technology, which can detect up to 16 faces in a photo and set the focusing and exposure with them in mind, and Intelligent Auto Mode which automatically recognises which of the five most commonly-used scenes the photo being taken matches. The FE-5000 can even tell when subjects are smiling using its Smile Shot feature, and take the picture at just the right moment. Composing and reviewing photos is also a breeze on the large 6.9cm/2.7” LCD, and Perfect Fix can even be used to correct minor faults in photos after the shot has been taken. The metal-bodied FE-5000 is available in black or gold.

FE-3010
Of all of the FE models, the new FE-3010 has the highest resolution – an impressive 12 Megapixels, that’s more than enough to guarantee perfect poster sized prints. The tiny metal FE-3010 is available in gold, magenta or black and can be slipped into a pocket or handbag, ready for use at a moment’s notice. But just because it is tiny, don’t assume that the FE-3010 is small on features. Packed inside its jewel like body are a 3x optical zoom (36-108mm*), Intelligent Auto Mode and Advanced Face Detection Technology, as well as Digital Image Stabilisation to reduce blur caused by ‘camera shake’. And when the time comes to review photos and movies, the FE-3010 makes it easy with a 6.9cm/2.7” LCD.

FE-45
Anyone on the lookout for a versatile, no nonsense digital camera could do a lot worse than consider the new FE-45. This model combines 10 Megapixels with a 3x optical zoom (36-108mm*) for great quality point-and-shoot photography. It’s even powered by easily-available, standard AA batteries, so they’ll never be caught stranded in need of power. Once again, features more usually associated with expensive cameras have been included without inflating the FE-45’s modest price tag. These include the Intelligent Auto Mode and Advanced Face Detection Technology that make it easy to get the perfect shot the first time, in just about any situation. And with Digital Image Stabilisation, the camera boosts image sensor sensitivity to reduce ‘camera shake’. The FE-45 is available in elegant shades of gold, black or deep blue.

With all three new cameras, photos can be stored on xD-Picture Cards, microSD Cards**, or on an internal memory. The FE-5000 and FE-45 will become available in late January, and the FE-3010 in early March 2009.

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