General Imaging have revamped their compact digital camera range with no less than nine new models. The range, which will arrive in the UK from April, offers new features including auto scene detection, pan-capture panorama, and optical image stabilisation. Each camera in the 2009 collection features at least 9 megapixels of resolution, with seven models boasting 12 or more. The new range will be arriving in the UK from April, with the E models under £150 and the A models under £100.

The nine models are:

Available April
GE A950: 9 megapixels, 5x zoom, 2.5 inch screen
GE A1150: 11 megapixels, 5x zoom, 2.5 inch screen
GE A1250: 12 megapixels, 5x zoom, 2.5 inch screen
GE E1255W: 12 megapixels, 5x zoom, 3 inch screen

Approx availability, May
GE E1250W: 12 megapixels, 5x zoom, 3 inch screen

Approx availability, June
GE A1050: 10 megapixels, 5x zoom, 2.5 inch screen

Approx availability, July
GE G3WP: 10 megapixels, 4x zoom, 3 inch screen

Approx availability, August
GE E1276: 12 megapixels, 7x zoom, 3 inch screen

Approx availability, November
GE X3: 12 megapixels, 12x zoom, 2.7 inch screen

General Imaging Press Release

General Imaging announces 2009 GE camera range

General Imaging today announced its new range GE digital cameras for 2009. Nine new models were unveiled at the Photo Marketing Association trade show in Las Vegas.

The range, which will arrive in the UK from April, offers exciting new features; auto scene detection, pan-capture panorama, and optical image stabilisation.

Now entering their third model year, GE digital cameras offer higher resolution and more powerful zooms than ever before. Each camera in the 2009 collection features at least 9 megapixels of resolution – with seven models boasting 12 or more – helping capture your life and tell your story with greater clarity.

Ready for your close-up? GE cameras certainly are, as seven of the new models feature zooms of 5x or higher, including an impressive 12x zoom in the X3.

Waterproof – and hard to miss
GE cameras have always been a great fit for an active lifestyle, and the G3WP is no exception. It is waterproof to a depth of three metres and with a stylish design, it’s predicted to be a hot model this year.

Speaking at PMA, Katsuhiko (Vic) Watanabe, President of General Imaging Europe Ltd, said: “We are launching a fantastic new line up of cameras, ranging from budget AA powered models right through to a stunning bridge camera with 12x zoom and great features to match. All the latest cameras feature ‘Auto Scene Detection’ and ‘Pan-Capture Panorama’- two more great reasons to choose a GE camera.”

Features in detail
Auto Scene Detection: this feature automatically determines the appropriate scene type and optimises exposure for sharp, vibrant pictures. It means you spend less time setting up your shot with more time to compose and frame it.

Pan-Capture Panorama: one of our most popular features just got even better. Our earlier panorama stitching feature allowed the user to seamlessly stitch together three photos into one extra-wide angle image. Pan-Capture Panorama is even easier, letting the user pan the camera across the scene while the engine automatically captures, determines overlap, and stitches the frames into a single panoramic picture.

Optical Image Stabilisation: while all GE cameras employ image stabilisation to overcome camera shake, General Imaging is including superior optical image stabilization technology in the E1276W and the X3.

Touch Panel LCD: the new E1250TW allows the user to control features by touching icons displayed on a three-inch LCD screen.

HDTV Output: The E1250TW also allows users to view high-definition photos connecting directly to their HDTV.

Most of the popular features from earlier models are back for 2009, including blink, smile and face detection, auto-adjust brightness LCD, and in-camera red-eye removal. Three of the new models also feature 28mm equivalent wide-angle lenses.

The new range will be arriving in the UK from April, starting with four models:
A950: 9 megapixels, 5x zoom, 2.5 inch screen
A1150: 11 megapixels, 5x zoom, 2.5 inch screen
A1250: 12 megapixels, 5x zoom, 2.5 inch screen
E1255W: 12 megapixels, 5x zoom, 3 inch screen, 28mm wide angle lens

About General Imaging
General Imaging is the worldwide exclusive licensee for GE branded cameras. Unveiling its first cameras in the UK in January 2008, General Imaging has set a new precedent for high-quality, feature-rich cameras that offer excellent value.

For more information about these features and the entire line of GE brand digital cameras, go to www.ge.com/digitalcameras

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