From adrenaline packed days to activities with the family, the Olympus µ TOUGH-6010 is ready for action. Whether enjoying a day at the beach or out carving on the slopes, this 12 Megapixel powerhouse is the ultimate companion. Shockproof, waterproof, and freezeproof just like the rest of the µ TOUGH series, it ensures extreme fun. Aspiring artists can even find their fill with a new set of Magic Filters. Featuring a 3.6x wide optical zoom, the µ TOUGH-6010 is of course also packed with the latest in Olympus opto-digital technology. Boasting everything from Dual Image Stabilisation to Tap Control, it was created to ensure photographic peace of mind while enjoying life’s many adventures. Available in a striking choice of colours, the latest µ TOUGH will be available from July 2009 for a retail price of £299.99

With the Olympus µ TOUGH-6010, photographers never have to worry about going where a camera can’t take the knocks. In addition to being freezeproof to -10 C, it is waterproof to 3m* and provides shockproof protection against drops of up to 1.5m**. The versatile 3.6x wide optical zoom (28-102mm***) seen on the TIPA award winning µ TOUGH-8000 is also on board for great group photos or close-ups of distant subjects. To make those shots even more memorable, the µ TOUGH-6010 now features inspiring Magic Filters. By applying Pin Hole, for example, images will seem to have been taken with a traditional pin hole camera. Pop Art, Fish-Eye, and Sketch add interesting effects of their own. What’s more, Dual Image Stabilisation keeps images blur-free even in rough and tumble environments. And so you’re always ready for that perfect shot, a practical Tap Control mode gives even gloved-hands easy access to a range of settings which can be viewed on the 6.9cm/2.7” HyperCrystal III LCD. The display’s new “triple coating” protects it against reflection, scratches, and moisture to ensure comfortable shooting on the ski slopes and under water.

Since you don’t get a second chance for the perfect shot in the heat of the action, the µ TOUGH-6010 also boasts a range of clever functions. Delivering perfect images of once in a lifetime moments i-Auto Mode, for example, automatically adjusts camera settings to one of five recognised commonly-used scenes. In addition, Advanced Face Detection Technology detects up to 16 faces for consistent quality across group portraits. And for a flawless look under tough conditions, Beauty Mode is on hand to smooth out imperfections and leave subjects looking refreshed.

The shockproof, waterproof, and freezeproof µ TOUGH-6010 is a sturdy and reliable companion that will meet any challenge. It arrives in stores in July 2009 along with a new software version: Olympus Master 2.2 for more image management and editing possibilities.

The Olympus µ TOUGH-6010 – main features:

Shooting when it’s getting tough, wet and cold – shockproof to 1.5m**, waterproof to 3m* and freezeproof to -10°C

Available in Titanium Grey, Turquoise Blue, Lava Red

High-precision 3.6x wide optical zoom (28-102mm***) to capture great scenes through to stunning close-ups even in extreme conditions

Avoids blur thanks to Dual Image Stabilisation (combines mechanical and digital image stabilisation)

TAP Control Menu for great convenience

12 Megapixels to make poster-size prints

6.9cm/2.7” HyperCrystal III LCD for best ever preview even in brilliant sunlight and at extreme angles (230,000 dots)

Advanced Face Detection of up to 16 persons for perfectly focused and exposed faces. In combination with Shadow Adjustment Technology other main parts of the picture are also correctly exposed.

The easy way to perfect images – Intelligent Auto Mode (i-Auto) detects the five most commonly used scenes and adjusts settings, focus and exposure automatically

Spice up your pictures with built-in Magic Filters

Liven up your memories with movie recording with sound (up to VGA resolution at 30fps)

xD-Picture Card and microSD**** Card compatible

* According to IEC standard publication 529 IPX8
** Equivalent to MIL Standard (Olympus test conditions)
*** Equivalent to a 35mm camera
**** microSD is a trademark of SD Card Association

Appendix

Advanced Face Detection Technology
A technology that searches for faces in a composition and recognises them as the main subject. It then automatically puts them in focus and optimally adjusts exposure to create an image that’s sharp in the right places and ideally exposed. Advanced Face Detection Technology can detect up to 16 faces.

Beauty Mode

Beauty mode touches up the appearance of subjects even while the shot is being taken. This feature recognises faces and automatically makes skin on the face and adjacent areas appear smoother, brighter and more youthful.

Dual Image Stabilisation

Providing two-fold protection, this special function helps to avoid image blur caused by camera shake or fast-moving subjects. It combines high ISO values with a CCD-based mechanical image stabiliser, where a built-in gyro sensor detects camera movement and adjusts the CCD accordingly.

i-Auto mode

This “intelligent-Auto” mode uses advanced automatic detection technology to allow the camera to recognise the five most commonly used scenes automatically. They enable the capture of perfect photos without any need for manual settings.

Magic Filters

Enables special artistic effects to be created directly in the camera.
Pop Art: Enhances colours, making them stronger and more vivid to create high-impact pictures that express the happy, light-hearted feeling of the pop art style.

Fish-Eye:

Reproduces the dramatic effect of a fish eye lens, lending a new perspective to the whole scene with a “round” effect.
Sketch: Gives the impression that subjects have been sketched by an artist by transforming images into line drawings.
Pin Hole: Reduces the peripheral brightness like an image seen through a pinhole. Added to this is a unique colour tone that results in a style that has an air of secrecy or portrays the feeling of being lost in another dimension or space.

microSD compatibility

A special attachment comes bundled with this camera which provides for microSD card compatibility in addition to being able to use xD-Picture Cards.

Shadow Adjustment Technology

A technology designed to improve exposure for pictures with dark areas. Using a sensor that works much like the human eye, dark parts of a composition (e.g. a shadow under a tree) are identified and the camera then adjusts the exposure settings accordingly for those areas. The result is a more realistic and detailed picture.

TAP Control mode
“TAP Control Mode” is a unique interface that lets users access a range of camera functions by simply tapping on the camera body. Quick View mode, Scroll Playback Pictures and a user-defined function (Flash or SAT) can be accessed by tapping at particular points of the camera.

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