Photography Blog DigitalPixels.net

Tamron announces the development of its 60th Anniversary Model — the Superior Performance SP 70-300mm F/4-5.6 Di VC USD full-size premium tele zoom

An Extra Low Dispersion (XLD)1 lens made from high-grade materials delivers best in class resolution. Tamron’s own Ultrasonic Silent Drive (USD)2 and Vibration Compensation (VC) make the lens fast, quiet and easy to use.

March 9, 2010, Commack, NY— President and CEO Morio Ono of optical equipment manufacturer Tamron Co., Ltd., announced another advance in Tamron’s pursuit of high resolution images in the telephoto lens category with the development of a 70-300mm F/4-5.6 telephoto zoom lens featuring image stabilization––VC (Vibration Compensation) and an ultrasonic auto-focus drive –– USD (Ultrasonic Silent Drive). The SP AF70-300mm F4-5.6 Di VC USD (Model A005) high-resolution DSLR telephoto zoom lens has been produced first for the Nikon mount, with the development of compatible mounts for Canon and Sony3 to follow.

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Boasting a host of advanced digital functions, with outstanding image quality and a compact DSLR style body, Panasonic’s new DMC-G10 is the latest addition to the award winning Lumix G Micro System of cameras. Joining a family of innovative members – the DMC-G1 was the first interchangeable lens system camera based on the Micro Four Thirds System standard with dramatic downsizing of the body adopting the mirror-less structure. Next came the DMC-GH1 realizing 1920x1080 full HD (High Definition) movie recording and the DMC- GF1 brought innovation with its’ ultra compact, slim profile. The new DMC-G10 is newly released as a sister model of the touch-operation DMC-G2, with both models boasting high image quality and ease of use.

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Part of the highly commended Lumix G Micro System of digital still cameras, the 12.1 megapixel DMC-G2 is stylish, sophisticated and packed with features – whilst remaining committed to ease of use even for beginners. Standing out from the crowd, the new DMC-G2 is the world’s first interchangeable lens system camera with touch-control shooting (*1), offering consumers an entirely new kind of system camera shooting.

With a feature set to be proud of – including a 12.1 megapixel Live MOS sensor, the new Venus Engine HD II processor, double Live-View function, AVCHS Lite high definition movie recording, popular My Colour Mode and iA (Intelligent Auto) mode – to name but a few, the DMC-G2 offers revolutionary shooting ease and comfort.

The intuitive touch-control shooting- world’s first in an interchangeable lens system camera (*1)

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Spider Holster, a company specializing in unique holster-style carrying solutions for photographers, today announced it is finalizing details for the retail availability of its products through leading US photo specialty chain B&H (http://www.bhphotovideo.com), as well as distribution channels in 14 additional international markets. The expanded distribution network will enable photographers worldwide to test and purchase the incomparable Spider Holster System in person through a local, trusted retail outlet. Throughout the 2010 WPPI Expo, attendees can visit Booth #135 to see the unique Spider Holster Systems first hand.

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Touchscreen and wide-angle zoom: the new AgfaPhoto OPTIMA 104
The AgfaPhoto OPTIMA 104 features many technical highlights: the wide-angle lens with 29mm focal distance (equivalent to 35mm cameras) ensures wide shots of spring landscapes present no problem. The 3-inch touchscreen makes operation easy and comfortable. Settings can be selected at the touch of your fingertip using the intuitive menu navigation and the built-in help screen. And the multiple superb pictures captured can then be displayed in a spontaneous slideshow directly on the large touchscreen. Smart scene-mode technology makes it seem as if the camera takes the photos by itself! The camera calculates brightness, contrast, distance and colour hue and selects the best capture mode for the subject. The new AgfaPhoto OPTIMA 104 is available in an elegant metal housing in black, silver and rosé and measures 90 x 56.8 x 18mm. The package includes a USB cable, rechargeable Li-ion battery, battery charger, wrist strap, printed Quick Start Guide and software CD – and all for 189 euros (RRP including VAT).

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Canon adds 24 and 25fps HD Movie recording to the EOS 5D Mark II with Firmware 2.0.3

United Kingdom / Republic of Ireland, 2nd March 2010 – Canon today pre-announces the release of a firmware update for the multiple award-winning EOS 5D Mark II. Originally announced in late 2009, the update adds 24 and 25 frames per second (fps) recording to the camera’s EOS MOVIE video function, and will be available as a free download from the middle of March.

Developed following feedback from photographers and cinematographers, Firmware 2.0.3 further enhances the EOS 5D Mark II’s excellent video performance. The addition of new frame rates expands the camera’s video potential, providing filmmakers with the ability to shoot 1080p Full HD footage at 24fps (actual 23.976fps) – the optimum frame rate for cinematic video. 25fps support at both 1920x1080 and 640x480 resolutions will allow users to film at the frame rate required for the PAL broadcast standard, while the new firmware will also change the 30fps option to the NTSC video standard of 29.97fps.

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Mamiya today announced the addition of the new Mamiya DM40 to its lineup of professional large-sensor DSLRs. Featuring a resolution of 40 megapixels with a peak capture rate of .8 seconds per frame and a sustained capture rate of 60 frames per minute, the Mamiya DM40 is the industry’s fastest large-sensor DSLR.

The heart of the DM40 system is the new "DF" camera-core technology, developed by Mamiya, featuring two user-selectable shutter systems: leaf or focal plane. In demanding daylight situations, photographers can use predictable high speed flash synchronization to fill-in or overpower even the brightest ambient light on one of three new leaf-shuttered lenses designed by Schneider-Kreuznach and manufactured by Mamiya. The lenses - available in focal lengths of 55mm, 80mm, and 110mm - deliver an effective maximum flash sync speed of up to 1/1600th of a second. For more conventional situations, photographers can choose any one of 15 other world-class Mamiya optics, from 28mm to 300mm APO, designed for use with the cameras’ focal plane shutter system.

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The Fastest Lens for Micro 4/3rds

With a maximum aperture of F0.95, the Noktor Hyperprime is the fastest lens designed for Micro Four Thirds cameras.

At open aperture, the lens renders pictures and video with extreme shallow depth of field for a dreamy and unique aesthetic.
Extreme Low-light Shooting
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We are proud to welcome the newest member to the family: the Roundshot D2x.

Designed for simplicity and speed, the Roundshot D2x has a 2,048 pixel vertical resolution and captures 2x full HD panoramas at a fast speed, ideal for nature photography and virtual tours.

Those photographers producing a wide variety of panoramas will enjoy the productivity of the Roundshot D2x.

The camera uses the same advanced image processing and capture software as her bigger sister, the Roundshot D3. The images can be saved as raw (dng) files and further processed in the Seitz Roundshot software, camera raw (Photoshop) or in Lightroom.

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This state-of-the-art professional viewfinder camera comes equipped with new functions for making great high-resolution images both digitally and on film. Following the success of the Rm3d, ARCA-SWISS has introduced the RL3d, a universal camera with increased shift, opening up new horizons by enabling you to take images in multiple formats up to 4x5”.

Capture the real moment

Ever dreamed of a few more million? Or wished for higher resolution? The RL3d, with its ability to produce images of over 200 Mb, will make your dreams come true. It allows you to take fantastic quality images – from medium format to 4x5” - with the utmost ease and efficiency, using a high precision hand-held camera.

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HOYA CORPORATION PENTAX Imaging Systems Division is pleased to announce the launch of the PENTAX Optio W90 digital compact camera. In addition to its upgraded waterproof, dustproof and shockproof capabilities, this heavy-duty model provides the new Digital Microscope mode, which allows for a closer look at small but intriguing subjects in outdoor shooting.

Major Features
1. Enhanced waterproof and shockproof performance
By further enhancing the air tightness of the camera body, PENTAX has upgraded the Optio W90’s underwater picture-taking performance to six metres (compared to five metres for its predecessor) and for up to two hours of continuous operation. Along with its outstanding IPX8 (or JIS Class waterproof performance, the Optio W90 also offers exceptional shockproof capacity* to withstand a fall from a height of 1.2 metres* (one metre for its predecessor) without damage to the body, thanks to its new body design and refined internal mechanisms. In addition to these characteristics, the Optio W90 comes with remarkable dustproof performance equivalent to IP6X (or JIS Class 6) and exceptional coldproof performance for reliable operation at temperatures as low as –10°C, making it a perfect choice for active photographers who venture to shoot pictures in demanding outdoor conditions.

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HOYA CORPORATION PENTAX Imaging Systems Division is pleased to announce the launch of the PENTAX X90 digital camera. Offering upgraded basic specifications, including extra-wide zoom coverage, longer battery life and an electronic viewfinder, this all-in-one-type camera delivers effortless picture-taking in a wide variety of outdoor situations to photographers of all levels.

Major Features

1. Versatile optical 26X zoom lens to accommodate a range of subjects
Within its compact, lightweight body, the PENTAX X90 features a high-magnification optical 26-times zoom lens offering a focal-length coverage between 26mm wide angle to 676mm super telephoto (in the 35mm format). Coupled with the 1cm Macro mode - which allows the photographer to capture dramatic close-up images of a subject from just one centimetre away - it offers quick, effortless shooting in a wide range of photographic situations.

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